If the majority of Americans are plus sized, why do retailers not
Answer (1 of 8): The manufacturers have monkeyed with the sizes to fool women. New York fashion considers a woman who is a size 12 to be plus-sized, when, in fact, that is a normal and average size. A woman who wears a 12 is NOT fat, but they are told that they are. Since the measurements are lar
Why are there so few plus-size clothing retailers? - Quora
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Retailers focus on plus-size customers? - Competitor Monitor
Why are there so few plus-size clothing retailers? - Quora
What are the advantages of being plus size? - Quora
Should we stop using the term plus size? - Quora
The Growing Plus-size Market Faces Mini Assortments and Few Options
Study reveals most common complaints of plus-size fashion consumers
Retail - Wikipedia