The brand strategist's toolkit #27: Brand wheels, pyramids
Over the years, I’ve encountered dozens (maybe hundreds) of different models that are used by marketing teams to explain their brand strategy to colleagues and agency partners. I’ve worked with pyramids, wheels, onions, ladders, bridges, temples, footprints, keys, hourglasses, diamonds, keystones an
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Symbolism Can be Shorthand for Expressing Your Brand's Core Values, swooshes meaning
The brand strategist's toolkit #27: Brand wheels, pyramids, ladders and keys
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Nick Liddell on LinkedIn: The brand strategist's toolkit #27: Brand wheels, pyramids, ladders and…
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