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Yoga guru Baba Ramdev and Patanjali Ayurved make for a winning brand: Here's why – Firstpost

By A Mystery Man Writer

The ‘brand’value of Baba Ramdev and Patanjali Ayurved Ltd are closely entwined. In fact, they are one and the same.

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Patanjali Case Study, PDF, Jeans

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Patanjali Case Study, PDF, Jeans

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The Billionaire Yogi Behind Modi's Rise - The New York Times

The Billionaire Yogi Behind Modi's Rise - The New York Times

Patanjali Case Study, PDF, Jeans

Patanjali Continues To Mislead Consumer, Co-Founder Baba Ramdev

Swami Ramdev, also known as Baba Ramdev is an Indian yoga teacher and businessman, primarily known for his popularising Yoga and Ayurveda in India.

Baba Ramdev'S Patanjali Business : Baba Ramdev And His Career Of Popularising Yoga And Ayurveda: Attaining Moksha In The Himalayas (Paperback)