Why Market Segmentation is crucial to your business success!

Most startups fail because they build a product or identify a service they can deliver—then they try to find customers to buy what they’re selling. This approach is all wrong.

Mastering Market Segmentation: The Key to Targeted Success

Stakeholder Segmentation: Why you need one and video personas

Identify and acquire high-quality leads using direct response marketing

Allan Dib on LinkedIn: If you're only going to read three books on marketing, make sure it's…

Allan Dib on LinkedIn: I hope you're getting a lot of love today. Here's my love letter to…

Allan Dib on LinkedIn: I've seen it over and over again. Businesses have a great product and a…

KFC Australia's formula for $1 french fries: A campaign that changed the perception of the product., Allan Dib posted on the topic

Six Tips for Doing Better Competitive Research

Stakeholder Segmentation: Why you need one and video personas

Allan Dib on LinkedIn: How many social media channels should you be on? Hot take: Choose the ONE…

Allan Dib on LinkedIn: If you're only going to read three books on marketing, make sure it's…

Allan Dib on LinkedIn: Attract More of the Right Customers with the 7-Step Messaging Framework

Allan Dib on LinkedIn: The 1-Page Marketing Plan has surpassed over 10,000 reviews on ! 🚀…

Allan Dib on LinkedIn: Are you shouting into the void? Turn your whispers into roars! I often…

Allan Dib on LinkedIn: Friday funny 😂