Instagram Reels, the TikTok copycat, is promoting more video - Vox

Creators hate making videos that their audiences hate watching.

NEW STUDY] Instagram Reels Outperforming TikTok Across Short-form Video - [SMK] Social Media Knowledge

Instagram's Short-Video Feature Reels Debuts in U.S. as Threats to TikTok Mount - WSJ

The rise of TikTok, from Musical.ly to ByteDance - Vox

Facebook Launches Instagram Reels a TikTok Copycat a Week After Congress Hearing - Bloomberg

We Tested Instagram Reels, the TikTok Clone. What a Dud. - The New York Times

TikTok Clones: How Spotify, Instagram, Twitter And More Are Copying Features Like The 'For You' Page

Analysis: Facebook 'Reels' in another clone as TikTok battles headwinds

5 Keys to Producing Successful Content on TikTok For Brands

Instagram expands its TikTok clone 'Reels' to new markets

Alternatives to Elon Musk's Twitter: Mastodon, Threads, Reddit, Cohost, Tumblr, and more - The Verge

Instagram expands its TikTok clone 'Reels' to new markets