The Story of Spotify Personas

How we developed our personas tool, how we use it today, and why it’s so useful for an autonomous, cross-functional organisation like Spotify.

Markus Smet on LinkedIn: The Story of Spotify Personas

Personas Service Design Tools

Louise Bloom on LinkedIn: The Story of Spotify Personas

Methods – Spotify Design – Medium

Spotify Design - The Story of Spotify Personas

Redesigning Spotify!. Maintaining the leader's position in…, by Petra

spotify can be cuan 🙀⁉️

Spotify Design – Medium

Stories Spotify Design

Stories Spotify Design

Mady Torres de Souza

Music is an experience, not a science.” — a UX case study, by Erika Desangle

⭐️ Joe Jordan on LinkedIn: Tools