The History of the Jordan Brand

By A Mystery Man Writer

Michael Jordan’s signature shoe was created with the help of Nike, but the Air Jordan line became so popular that it eventually didn’t need the Swoosh to back it. The Nike and Jordan partnership achieved a level of success that allowed Jordan Brand to become its own company in 1997, and it has never looked backed.

The Air Jordan 4: A Complete Sneaker History, Sneakers, Sports Memorabilia & Modern Collectibles

History Of Air Jordan

The Air Jordan Legacy 312 Is Sneaker History In One Brand-New Shoe

Does Nike Own The Jordan Brand? A History Of The MJ Contract

History Of Air Jordan

UNC Tar Heels Get Black History Month Sneakers from Jordan Brand - Sports Illustrated FanNation Kicks News, Analysis and More

A Brief History of Jordan Brand — Kick Game

Nike and Michael Jordan's Jordan Brand Sneaker Rise, Fall, and Comeback

Nike Air Jordan history (complete 1984-2023 timeline)