How celebrities and a cultural shift are powering the shapewear boom - Inside Retail Asia
When Kim Kardashian West announced her new shapewear line, it wasn’t just another new celebrity business venture - it disrupted an entire market.
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The Chinese Lingerie Venders of Egypt
The Hollywood Reporter's 40 Biggest Celebrity Entrepreneurs 2022
The Hollywood Reporter's 40 Biggest Celebrity Entrepreneurs 2022
Shapewear shaping womanhood. An analysis of the cultural meaning
From Kim Kardashian's Skims to classic Spanx, shapewear is in